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The Ainu, the indigenous people of Hokkaido, refer to this region as the ‘playground of the god’.

Covering over 2300 square kilometres, Daisetsuzan (or ‘Great Snowy Mountain’) is laden with onsens (hot springs) at its access points and contains the popular Mount Asahidake, the largest mountain on the island, belonging to one of three volcanic mountain groups in the area, producing crystal clear and mineral rich water and overlooking vast and dense woodland.

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CHOOSING RUNNING SHOES: By Paul Freary, Product Editor at Athletics Weekly Magazine

CHOOSING RUNNING SHOES: By Paul Freary, Product Editor at Athletics Weekly Magazine

So, you need a pair of running shoes. You might be new to running and looking for your first pair of specific running shoes or have been involved in the... Read More

Unique running experience: Eco-Friendly Trail Running Event

Today, we would like to introduce our partner "Greener Miles Running". They are an environmentally friendly trail running event company based in the North East of England. We love their... Read More
Unique running experience:  Eco-Friendly Trail Running Event
Snow Camp: Exploring the Outdoors

Snow Camp: Exploring the Outdoors

Profiling nature enthusiast Toba Koichi's relationship with the outdoors as he and others set up camp in the wilds of Asahidake, Hokkaido.