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Track & Field Lightweight Socks - Sustainable moisture-wicking cooling performance

Track & Field Lightweight Socks - Sustainable moisture-wicking cooling performance

  Today, we would like to ask Mark, the race promoter of "Greener Miles Running", about his experience using our newly released 5 Toe Track & Field Lightweight Socks. YAMAtune: First... Read More

Not trying is a failure

Hokkaido is surrounded by an ice-cold sea and is famous for its fresh fish and shellfish used in sushis, the most iconic Japanese food trademark. As a kitchen for Japanese... Read More
Not trying is a failure
Draw your running route - 自分のランニングルートを描いて

Draw your running route - 自分のランニングルートを描いて

Running is an accessible sport, free for all, fun, good for your health and mind. If you can create your own running route, our run will become more enjoyable and... Read More

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The Ainu, the indigenous people of Hokkaido, refer to this region as the ‘playground of the god’.

Covering over 2300 square kilometres, Daisetsuzan (or ‘Great Snowy Mountain’) is laden with onsens (hot springs) at its access points and contains the popular Mount Asahidake, the largest mountain on the island, belonging to one of three volcanic mountain groups in the area, producing crystal clear and mineral rich water and overlooking vast and dense woodland.

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